Sales Force Development
Arvada Strategic Marketing can offer practical specialised coaching and mentoring to your sales force. This has proven specifically useful in companies that have rapidly grown organically and reached a point where they have to take a more planned approach to sales activity. We have developed software tools and templates to support this service.
Some of the tools we use to help develop professional sales people are as follows:
- Area planning
- Activity prioritising and planning
- Understanding customers and markets
- Understanding competitors
- Competitive advantage
- Customer service initiatives
- Effective selling techniques
- Target account conversion
- Sales pipeline
- Identifying and using features & benefits
- Lead generation
- Identifying and approaching customers
- Meeting customers and sales presentations
- Questioning Techniques
- Self evaluation and continuous improvement
- Knowledge and skills analysis
